When I first started selling printable stationery, I made what everyone else was making: invitations.
The problem?
Because everyone was selling them, it was really hard to gain traction and stand out in search.
Eventually, I started looking at the products sitting beside the invitations instead - menus, buffet cards, signs, and party games.
Those "adjacent" products were often much easier wins.
In fact, some of those printable games went on to become my best sellers.
And the funny part?
Once customers found my games, they often came back and purchased the matching invitations and stationery too.
It was a full-circle moment.
Why Printable Games Are Worth Paying Attention To
When most people hear printable games, they immediately think of children's activities.
But some of the best-selling printable games show up in all sorts of niches and occasions.
That's what makes them such an interesting product category.
They're versatile, easy to personalize, and buyers often purchase multiple games for different events throughout the year.
Here are just a few examples:
Baby Showers
Draw the Baby
Baby Predictions
Baby Trivia
Bridal Showers & Weddings
How Well Do You Know the Bride?
Wedding Bingo
Bridal Trivia
Kids' Parties
Treasure Hunts
Scavenger Hunts
This or That
Family Gatherings
Would You Rather?
Family Trivia
Conversation Starters
Date Night & Couples
Couples Trivia
Relationship Quizzes
Fun Challenge Cards
Education & Learning
Alphabet Scavenger Hunt
History Quiz Challenge
Geography Games
Classroom Challenges
Senior Activities
Finish the Proverb
Memory Games
Trivia Packs
Seasonal Events
Christmas Movie Trivia
Halloween Candy Guessing Games
Easter Egg Hunt Clues
Valentine's Games
Community Groups
Bible Trivia
Team Building Games
Ice Breakers
Two Truths and a Lie
Travel & Outdoors
Road Trip Bingo
Nature Scavenger Hunts
Camping Challenges
Parties & Celebrations
Guess the Year
This or That
Never Have I Ever
Birthday Party Games
Book Clubs
Literary Trivia
Character Guessing Games
Reading Challenges
Why They Sell So Well
What I love about printable games is that they're often:
Quick to create
Easy to bundle together
Suitable for countless occasions
Perfect for repeat purchases
Simple to expand into collections
They're also one of those product types that people don't think about selling until they start looking around and suddenly see opportunities everywhere.
One game often turns into ten.
One niche often turns into several.
And before long, you've built an entire product line.
Look Beside the Bestseller
If you're searching for your next digital product idea, don't just look at the obvious bestseller in a niche.
Look at the products sitting beside it.
The supporting products.
The add-ons.
The things buyers purchase alongside the main event.
Sometimes that's where the real opportunity is hiding.
Happy creating,
Jessa ✨
